The notion that utilities don’t do a good job of consumer engagement is only half true. The fact is, many customers don’t want to be engaged. They just want cheap, reliable electricity, no...
Utilities work toward a more mature relationship with customers.
that things need to change in order to remain the same. If we want our energy resources to be efficient, affordable and reliable; to underpin a growing economy; to insulate ourselves from events in the Middle East, then we have to put more intelligence into the system and run it more efficiently. When you look at it in that context, things need to change to remain the same.”
That’s the kind of a message a grownup will understand.