Fortnightly Magazine - May 1 1997

Enid, Okla., Flights to Municipalize

The city commissioners of Enid, Okla., voted to buy the portion of the electric distribution system of Oklahoma Gas and Electric Co. located within city limits, in agreement with a buy-out clause contained in the franchise agreement between the utility and the city.

The city's 25-year franchise agreement with Oklahoma Gas & Electric will expire in June 1998, but Enid must notify the utility one year in advance if it wants to terminate the agreement.

Perspective

Every electric utility is looking for new ways to market energy to customers. And why not? Hospitals and other health care organizations constitute one customer segment sorely in need of a new marketing campaign. Even so, the utilities are making many mistakes. The health care sector can present a unique challenge to the utility marketing professional.

The first mistake that utilities make is assuming that hospitals are run like businesses. Technically, hospitals are not businesses. Hospitals do not function like businesses.

Three "Workshops" Down, More "Work" to Do

Electric's Players Tell Senate Panel Where to Jump In, Butt Out

With three hearings behind it, what has the Senate panel on electric restructuring learned from regulators, utility execs and other industry types who have testified?

Granted, some candor has emerged from all the maneuvering and positioning typical of electric industry and sector leaders, but is that enough for the Senate Committee on Energy and Natural Resources to develop a position on federal legislation, without input from energy consumers and the voting public?

Sen. Frank H.

V