Pure Energies Group

NRG Energy acquired Pure Energies Group, a residential solar industry leader in the critical area of web-based customer acquisition. Pure Energies completes the residential solar capabilities NRG has been working to assemble and complements NRG’s acquisition earlier this year of Roof Diagnostics Solar. Pure Energies and its proprietary customer acquisition process will help NRG Home Solar reduce customer acquisition costs while providing a simplified solar adoption process.