EPRI's Customer Model of the Future
Consumer Perspectives on Electrification
EPRI is developing a framework for the Customer Model of the Future based on empirical load data and sound behavioral science.
Strategy & Planning
Consumer Advocates Look Forward
Consumer Perspectives on Electrification
It’s hard to talk about consumer advocates as a monolith, just like it’s hard to talk about consumers being of one mind, but we certainly see a commonality of issues.
Future is Now in North Carolina
We’re Innovating Relentlessly
Any technology that can reduce costs, and help the environment, is something our members and consumers are very interested in.
Rural Power Designing the Future Too
We’re Innovating Relentlessly
Technology is changing and it is more efficient, more effective, and more environmentally beneficial to use electricity as a result.
Utilities' Passion and Hard Work on EV Future
We’re Innovating Relentlessly
The big question today is: how do you reduce carbon in transportation? You electrify! Electric transportation is the path forward.
Prioritizing Efficient Electrification R&D, Convening Stakeholders
We’re Innovating Relentlessly
EPRI’s role is not promoting electrification, but using solid science to objectively establish the value proposition from a customer perspective.
A Utility Perspective
We’re Electrifying the Road
All those devices that people see in smart homes, smart cities, and distributed generation, need to be interconnected centrally to the regulated utility for them to work most economically and efficiently.
Car Manufacturers Are Moving Fast
We’re Electrifying the Road
Utilities can use this direct relationship with every consumer and every corporation to deliver very compelling and credible messages about electric vehicles.
Environmental Community Looks Forward
We’re Electrifying the Road
To meet 2050 carbon reduction goals, we need to electrify almost all light-duty and many heavy-duty vehicles.
Electrifying America's Buses
We’re Electrifying the Road
It’s quite a daunting technical challenge to build an electric vehicle that can serve as a U.S. mass transit bus.